TECC 2020: These 3 ideas emerged from the entrepreneurship programme

At the Training On Entrepreneurship & Company Creation (TECC), three new business ideas were developed, which have now been presented at a final pitch event.
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Zusammenfassung aus

Zusammenfassung ein

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  • Manuel Karner, Fabienne Burger, Sara Maria Oberleitner, Andreas Kollmann:

„We are DigiBills, a startup which aims to revolutionize receipts and digitalize them. We wanna create a more sustainable everyday life and improve the availability and categorization of receipts. Our app will provide a throughout solution for customers and businesses alike. Our team appreciates especially the possibility and guidance throughout the testing phase and selection of possible MVPs.“

  • Sandra Fröhwein, Anton Heidinger, Carolin Kobierski, Stefanie Lukas, Christina Niederl:

„We are BAUERPUMPkin and our mission is to offer local produced protein bars to health-conscious people. We want to create a fitness snack that does not only support local farmers but also offers a tasty alternative to artificial shakes. TECC helped us to realize that any idea can lead to great success. You just need to believe in your dreams and be agile – because the first idea does not have to be the last one! Constant changing and adapting is key and what we also learned: it is ok to fail – because you will come back stronger.“

  • Ivana Civsa, Collasius Yannick, Rothschädl Markus, Schadinger Julia, Waltenstorfer Tobias:

„Our project is called afloAT and it’s a platform that connects companies with highly skilled individuals who do not speak the local language. What’s in it for them? For the companies we are filtering out the best candidates for the job posted, and for candidates we are providing consultancy services in terms of reviewing the application documents, CVs etc.; What TECC told us (amongst so many things!) is that even when nobody believes in your idea at first, you can work on it and prove everyone wrong because you adapt it your potential customer’s needs and show that any idea can be feasible.“

The Corona crisis taught that the environment around us can change very quickly and we need to be more flexible and to constantly adapt our mindset to different situations, trying to catch new opportunities.

In such a complex environment, educational institutions and organizations are today closer than ever. They are working together to train young students, providing them with the skills and competences necessary to face the challenges of the future.

TECC – Training On Entrepreneurship & Company Creation – is an example of how universities and organizations can cooperate through innovative training formats which ehance the transfer of knowledge and the development of both hard and soft skills.

Students develop their own startup ideas with TECC

At the beginning of March 2020, the Institute for International Management at FH JOANNEUM together with its partners AVL List, Raiffeisenlandesbank Steiermark and 360Lab launched TECC (Training On Entrepreneurship & Company Creation), a new training program focused on the development of entrepreneurial skills and practical knowledge within the university.  

„With the TECC training programme, we want to give students, together with our partners, both the theoretical basics as well as the mindset and our entrepreneurial spirit, so that they develop the tools they need to react flexibly to future challenges and find innovative solutions as founders or entrepreneurs in the company,“ says AVL at Raiffeisen Landesbank Steiermark again emphasises the concern to promote creativity and innovation in the Styrian economy: „Qualities that are in great demand – in times of crisis all the more so. Young people who invest their energy in innovation are shaping the world of tomorrow and contribute with their ideas and implementation to the future of Styria as a business location“.

During these months, the teams have worked hard on the development of their projects, facing always new challenges and issues related to their potential markets. Partners have supported each team through coaching and mentoring sessions where students had the chance to get some practical insights about the startup and corporate’s world.

„We are very proud to be able to implement this entrepreneurship training at FH JOANNEUM together with our corporate partners“, says Doris Kiendl, FH JOANNEUM, about the programme: „The general conditions are of course difficult at the moment, but it has been shown that even in virtual space thoughts can sparkle and that entrepreneurial ideas can be worked on with fun and energy. This gives our students very important additional skills.

„Especially in challenging times, innovative ideas and passionate people are needed to make them become reality. We are very pleased to support students within the framework of TECC, together with our partners. With proven tools, our experience and expertise we want to prepare the next generation of entrepreneurs for this journey“, says also the team of the 360 Innovation Lab

Three business ideas as a result of TECC

The project involves students from different courses of study who have the motivation to develop their own business ideas and to acquire the necessary skills. During the program, students have attended online lectures and meetings with professors and experts in the fields of business development, business modeling and business planning. As result, they came up with three business ideas in different sectors and with the creation of multidisciplinary teams.

These are the three Teams

  • Manuel Karner, Fabienne Burger, Sara Maria Oberleitner, Andreas Kollmann:

 „We are DigiBills, a startup which aims to revolutionize receipts and digitalize them. We wanna create a more sustainable everyday life and improve the availability and categorization of receipts. Our app will provide a throughout solution for customers and businesses alike. Our team appreciates especially the possibility and guidance throughout the testing phase and selection of possible MVPs.“

  • Sandra Fröhwein, Anton Heidinger, Carolin Kobierski, Stefanie Lukas, Christina Niederl:

„We are BAUERPUMPkin and our mission is to offer local produced protein bars to health-conscious people. We want to create a fitness snack that does not only support local farmers but also offers a tasty alternative to artificial shakes. TECC helped us to realize that any idea can lead to great success. You just need to believe in your dreams and be agile – because the first idea does not have to be the last one! Constant changing and adapting is key and what we also learned: it is ok to fail – because you will come back stronger.“

  • Ivana Civsa, Collasius Yannick, Rothschädl Markus, Schadinger Julia, Waltenstorfer Tobias:

„Our project is called afloAT and it’s a platform that connects companies with highly skilled individuals who do not speak the local language. What’s in it for them? For the companies we are filtering out the best candidates for the job posted, and for candidates we are providing consultancy services in terms of reviewing the application documents, CVs etc.; What TECC told us (amongst so many things!) is that even when nobody believes in your idea at first, you can work on it and prove everyone wrong because you adapt it your potential customer’s needs and show that any idea can be feasible.“

Presentation of the start-up ideas at a pitch event

The first semester was closed with the Final Pitch Event which took place on 23rd June 2020 at FH JOANNEUM. During the final event, each team had around 5 minutes to pitch its business idea and to convince guests that it could become a business opportunity.

The students showed to the audience how they have structured their business models and how they have built and validated their first MVP (Minimum Viable Product). The pitches were evaluated by a jury of four experts. At the end, the students received a feedback on the basis of the criteria of value proposition, market potential, innovation, business model, design of the presentation and pitch.

The event was also an opportunity to exchange valuable experience concerning the collaboration between corporates and institutions as way to enhance innovation and to spread the entrepreneurial culture.

Slideshow: The highlights of the TECC closing event

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Redaktionstipps

die Redaktion

Warum Content Marketing nachhaltige Beziehungen schaffen kann

Beim "Moving Forward Digital Round Table" zum Thema "Content Marketing - Creating Value" geht es um die Möglichkeiten dieses Tools in der Werbestrategie.
/content-marketing-moving-forward-roundtable/
Richard Peer, Marketingleiter bei der Holding Graz, nimmt am Moving Forward Roundtable zum Thema Content Marketing teil
Richard Peer, Marketingleiter bei der Holding Graz | Bild beigestellt
kooperation

Damit potenzielle Kunden überzeugen, dass man inhaltlichen Mehrwert generiert, funktioniert. Das ist inzwischen ein Allgemeinplatz. Und so ist Content Marketing zu einem essenziellen Bestandteil jeder Werbestrategie geworden. Das gilt nun in der Coronakrise und dem mit ihr verbundenen Digitalisierungsschub mehr denn je – und zwar für Unternehmen, Institutionen und Dienstleister.

Content Marketing in der treffsicheren Kommunikationsstrategie

Darum, was mit Content Marketing alles herausgeholt werden kann, geht es am 26. November um 17:00 Uhr beim „Moving Forward Digital Round Table“, der live via Facebook übertragen wird. Unter dem Titel „Content Marketing – Creating Value“ diskutieren Richard Peer (Holding Graz), Nicola Dietrich (styria digital one) und Paul Rockenbauer (Bundesministerium für Digitalisierung und Wirtschaftsstandort) unter der Moderation von Josef Mantl (JMC), warum gut moderiertes Content Management für den Erfolg einer treffsicheren Kommunikationsstrategie unerlässlich ist. Sie plaudern aus dem Nähkästchen, wie Inhalte zu Mehrwert werden und zu nachhaltigen Beziehungen zu Stakeholdern führen.

Content Marketing-Roundtable: Diskutanten & Moderator

Richard Peer

Seit Mai 2019 ist Richard Peer Marketingleiter der Holding Graz. Seine Laufbahn begann er als Redakteur in der Presseabteilung der Stadt Graz. 2009 gründete er peerpr, eine Agentur für Marketing und PR, mit den Schwerpunkten Public Relations, Social-Media-Marketing und Corporate-Identity-Management. Parallel absolvierte er das Studium „Communication & Management“ an der Donau-Universität Krems. Im April 2019 verkaufte Peer seine Anteile an der Agentur, bevor er zum größten kommunalen Dienstleister im Süden Österreichs wechselte.

Nicola Dietrich

Nicola Dietrich ist Mitglied der Geschäftsleitung von styria digital one und Content-Strategin in der Content-Marketing-Agentur Styria Content Creation. Die ausgewiesene Branchenexpertin mit mehr als fünfzehn Jahren Erfahrung im Bereich digitale Medien war unter anderem bei Kleine Zeitung und austria.com/plus, dem Premium-Onlinevermarkter von Russmedia Digital, tätig. Als Lektorin an der Fachhochschule St. Pölten, der Wiener Werbeakademie und dem WIFI Salzburg hält sie Vorträge und Schulungen zu Content Marketing, Native Advertising und Sponsored Content.

Paul Rockenbauer

Paul Rockenbauer ist stellvertrender Kabinettschef von Wirtschaftsministerin Margarete Schramböck. Nach erfolgreichem Studium der Wirtschaftsinformatik in Wien und Manila führten ihn seine beruflichen Stationen unter anderem zum Wirtschaftsbund, der Wirtschaftskammer Österreich und ins Parlament. Er zeichnet maßgeblich mitverantwortlich für die Digitalisierungs- und Innovationsagenden der Österreichischen Bundesregierung.

Josef Mantl

Josef Mantl ist ein österreichischer Kommunikationsunternehmer im Bereich Kampagnen, Events und Social Media. Er ist Vizepräsident der Mobile Marketing Association, Supporting Member von AustrianStartups und Lektor an der FH Wien für Management und Kommunikation. Mit seiner Kommunikationsagentur JMC ist Mantl Gründer und Veranstalter der Trend- und Innovationsplattform „Moving Forward – Shaping the Future“.

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TECC 2020: These 3 ideas emerged from the entrepreneurship programme

24.06.2020

(c) TECC/AVL/Katrin Wrulich

At the Training On Entrepreneurship & Company Creation (TECC), three new business ideas were developed, which have now been presented at a final pitch event.

Summary Modus

TECC 2020: These 3 ideas emerged from the entrepreneurship programme

  • Manuel Karner, Fabienne Burger, Sara Maria Oberleitner, Andreas Kollmann:

„We are DigiBills, a startup which aims to revolutionize receipts and digitalize them. We wanna create a more sustainable everyday life and improve the availability and categorization of receipts. Our app will provide a throughout solution for customers and businesses alike. Our team appreciates especially the possibility and guidance throughout the testing phase and selection of possible MVPs.“

  • Sandra Fröhwein, Anton Heidinger, Carolin Kobierski, Stefanie Lukas, Christina Niederl:

„We are BAUERPUMPkin and our mission is to offer local produced protein bars to health-conscious people. We want to create a fitness snack that does not only support local farmers but also offers a tasty alternative to artificial shakes. TECC helped us to realize that any idea can lead to great success. You just need to believe in your dreams and be agile – because the first idea does not have to be the last one! Constant changing and adapting is key and what we also learned: it is ok to fail – because you will come back stronger.“

  • Ivana Civsa, Collasius Yannick, Rothschädl Markus, Schadinger Julia, Waltenstorfer Tobias:

„Our project is called afloAT and it’s a platform that connects companies with highly skilled individuals who do not speak the local language. What’s in it for them? For the companies we are filtering out the best candidates for the job posted, and for candidates we are providing consultancy services in terms of reviewing the application documents, CVs etc.; What TECC told us (amongst so many things!) is that even when nobody believes in your idea at first, you can work on it and prove everyone wrong because you adapt it your potential customer’s needs and show that any idea can be feasible.“

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